Retail

7hills Yard-Hillstation Brand Center is a composite space integrating offices, exhibitions, and social functions. As an experimental ground for exploring new lifestyles, production methods, and economic models, it is dedicated to providing new types of public services for rural industry users.

The Seventeen Teahouse is located on the second floor of a street corner in Nanjing’s Caozhi Alley, situated between the bustling Xinjiekou commercial district and an old residential area, with no direct street-level interface. The design responds to its condition of being “present yet unseen,” while creating a tea space suited for contemporary socialization, balancing privacy and shared experience.

Defining the spatial identity of an overseas brand that deals with delicate fragrances is a profound challenge. In this project, we turned to the philosophy of ‘Daegang (大綱)’. While often used in modern Korean to mean ‘roughly’ or ‘in general,’ the Chinese characters tell a deeper story: 大 (Great) and 綱 (The Main Stay/Head-rope of a Net).

Defining the spatial identity of an overseas brand that deals with delicate fragrances is a profound challenge. In this project, we turned to the philosophy of ‘Daegang (大綱)’. While often used in modern Korean to mean ‘roughly’ or ‘in general,’ the Chinese characters tell a deeper story: 大 (Great) and 綱 (The Main Stay/Head-rope of a Net).

“Like water through a river” — a phrase used by SIGMA founder Michihiro Yamaki — describes the Aizu factory’s camera and lens production: continuous, precise, and tightly connected, like flowing water. Restraint and prudence come from logical thinking, while warmth reflects intention carried through time. ONOAA STUDIO sought to translate this spirit into a space as pure as water, tucked beside a quiet garden yet adjacent to the city’s bustle. SIGMA’s philosophy, “Beyond the technology, is Art,” became a central thread throughout the planning and design.